Archive for January, 2010

Sunday, January 31st, 2010

It’s “courses for horses” at SES London 2010

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Image by SESConferenceSeries via Flickr

Last year, I posted an item to the Search Engine Watch blog entitled, “It’s ‘Horses for Courses’ at SES London 2009.” I said business professionals may want to bring a team to Search Engine Strategies London - because there will be three concurrent conference tracks and no business professional will be able to attend all of the sessions.

But, upon reflection, I should have said it’s “courses for horses,” because each of the three tracks of the leading search marketing conference in Europe is designed for a different member of your team.

There are tracks for those going to Search Engine Strategies for the first time. And there are other tracks for those going to SES London for the Nth time. There are even tracks for those in the public relations industry who should go to Search Engine Strategies to learn about social media, real-time SEO, Twitter and YouTube.

In other words, there are different courses for different horses in your company’s stable.

And, yes, SES still offers special group discounts. In you want more information, check the rates and registation details.

You might also want to come early and stay late. There’s Online Marketing Summit Day at SES London on Monday, 15 February. And there’s SES Search Engine Marketing (SEM/SEO) Training of Friday, 19 February.

In between, there’s an number of special events, including an SES London Meet and Greet, theatre presentations, sponsored sessions, “Black Hat/White Hat Unconferenced,” and an SES London 2010 LondonSEO Party.

By the way, I’m not touting the event because the UK economy has just exited recession and you need to get ready for the recovery. No, you need to attend Search Engine Strategies in good times as well, because you need to keep up-to-date on trends and issues.

Oh, and I’m not touting the event because it needs more attendees. Christian Georgeou, Marketing Manager at Incisive Media, says, “I’m happy to report that currently registration is up over last year more than 10% for SES London now less than a month out form the show.”

No, I’m urging you to get your horses on those courses because Google had a strong fourth quarter, with 17% year over year revenue growth. Given that the global economy is still in the early days of recovery, this was an extraordinary end to the year. And according to Business Week, Apple reportedly is in talks with Microsoft to make Bing the default search engine on the iPhone’s Safari Web browser.

So, don’t expect the pace of change in the search industry to slow down anytime soon. If fact, it’s much more likely to speed up.

Ensuring that SES London 2010 reflects the latest changes is no small task. At SES Chicago 2009, I interviewed Mike Grehan, the VP and Global Content Director for Search Engine Watch, ClickZ, and Search Engine Strategies.

Grehan reflected on past SES shows, the evolution of SES, and the upcoming conferences in 2010, including SES London. He discussed the advent of real-time search and warned search marketers to be aware that the industry is constantly changing and evolving. He discussed the power panels and state of the industry panels that are being brought back for London.

SES London and New York 2010 preview with Mike Grehan, VP, Global Content Director, Incisive

I should disclose that Search Engine Strategies is a client of my agency. But trust me on the pace of change.

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Sunday, January 31st, 2010

NetBiz Launches ‘Get Green With SEO’ Campaign - Free Press Release Center (press release)

NetBiz Launches 'Get Green With SEO' Campaign
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Now, thanks to the NetBiz.com 'Get Green With SEO' campaign, it is more than possible to have your cake - and eat it, too - when it comes to advertising in

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Sunday, January 31st, 2010

PPC advertising or Organic SEO? - Siliconindia.com (blog)

PPC advertising or Organic SEO?
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In essence, in order to get the best results you should ideally consider using SEO and PPC advertising at the same time, rather than just opt for one of
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Sunday, January 31st, 2010

Google Analytics Adds Six Languages

Google Analytics is now available in six additional languages. They are: Bulgarian, Catalan, Greek, Lithuanian, Slovak and Vietnamese. The total number of languages available in Google Analytics is now 31.

If you wish to switch languages in Google Analytics, simply look for the language menu in the top right corner of the login page.

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Sunday, January 31st, 2010

Universal Search 101

Optimizing for universal search offers new opportunities to develop richer content, explore new marketing channels, and sets you up for future success. …

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Sunday, January 31st, 2010

Get The Best Search Engine Optimization For Your Web Site - BigNews.biz (press release)

Get The Best Search Engine Optimization For Your Web Site
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Lytico offers you the best search engine optimization, web analytics and SEO tools. Your web site's presence will be felt more all over the web with the

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Sunday, January 31st, 2010

Improve Search Engine Rankings - YourStory (blog)


PR-inside.com (press release)
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A new aged Search Engine Optimization Industry has solved the problem of human tendency to search only first few pages during their search & gave a chance
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Furniture World Magazine (press release) -Poynter.org -BigNews.biz (press release)
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Sunday, January 31st, 2010

Apple CEO: Google Wants To “Kill The iPhone”

According to a hearsay report in Wired, Apple CEO Steve Jobs allegedly said the following at an internal town hall meeting for Apple employees coinciding with the launch of the iPad:
We did not enter the search business, Jobs said. They entered the pho…

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Sunday, January 31st, 2010

What’s New With Google’s China Pullout Threat?

It’s been two weeks since Google announced that it may pull out from China. The news hit the internet running, and has been fast buzzed about since Google announced it was considering such a drastic move.

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Sunday, January 31st, 2010

Search Engine Optimization - Webmaster: Animated Sharing Bar - Ecommerce Journal

Search Engine Optimization - Webmaster: Animated Sharing Bar
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Saturday, January 30th, 2010

Best SEO Book Available - PR-inside.com (press release)


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2010-01-30 19:52:48 - The best SEO book is SEO Made Simple by top expert Michael Fleischner. Find out how to get your free SEO download from today's best
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Poynter.org -BigNews.biz (press release) -Brafton
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Saturday, January 30th, 2010

“A new dimension to SEO Service in Los Angeles, the New Pulse Management way” - BigNews.biz (press release)


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"A new dimension to SEO Service in Los Angeles, the New Pulse Management way"
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And along with various websites grappling for viewers and advertisements come numerous SEO (site engine optimization) experts promising professional

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Saturday, January 30th, 2010

Organic SEO Firm Explains How Domain Name Redirects Can Affect Search Engine … - OfficialWire (press release)


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“From the perspective of search engine optimization, there is both a right way and a wrong way to assign these additional domain names to the company's

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Saturday, January 30th, 2010

Free Webinar on SEO Optimization - Before It’s News


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Poynter.org -BigNews.biz (press release) -Brafton
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Saturday, January 30th, 2010

Irony: You Need A Map To Find Google Street View On The iPhone

We came to a strange realization on Friday at SEL headquarters: Google Street View is terribly unintuitive on the iPhone. As Danny Sullivan suggested, you practically need a map to find it. For those of you with an iPhone or iPod Touch who know how to …

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Saturday, January 30th, 2010

Search Engine Optimization for Your Web Site - Workshop to be Held at the … - PR-USA.net (press release)

Search Engine Optimization for Your Web Site - Workshop to be Held at the
PR-USA.net (press release)
selecting keywords that stand out and explain what a search engine actually searches for so that attendees can better understand how to make their site

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Saturday, January 30th, 2010

SEO Company Pakistan explains benefits of search engine optimization and … - Live-PR.com (press release)


Mobile Marketing Watch (blog)
SEO Company Pakistan explains benefits of search engine optimization and
Live-PR.com (press release)
(live-PR.com) - Pakistan search engine optimization and search engine marketing has been invited to Dubai UAE to explain how search engine optimization and
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Easy Furniture Web Tip #59 - Best SEO Includes Website Page MakeoverFurniture World Magazine (press release)
Location is the new SEOPoynter.org
BigNews.biz (press release) -Brafton -Promotion World (press release)
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Saturday, January 30th, 2010

Mongoose Metrics Partners with SEO/SEM Expert Alan K’necht To Address … - PR Web (press release)

Mongoose Metrics Partners with SEO/SEM Expert Alan K'necht To Address
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2 at 3 pm Cleveland, Ohio (PRWEB) January 30, 2010 — Mongoose Metrics, an enterprise call tracking solutions provider, today announces that SEO/SEM expert

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