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Mon 10 Nov 2008

Why Bigger is Better : Google AdSense

Posted by Admin under Contextual Advertising, Latest Info, adsense, optimization

Google recently published a video reminding us of how bigger is better.

I agree that bigger is better, but not in every case. Google has stated and continues to state that the 3 formats that perform the best are: 728×90, 300×250, and 160×600. They mean business with this too, because they are not letting up about informing publishers of this.

However, I have seen some smaller formats outperform some of my bigger banners time and time again. (more…)

 

Mon 10 Nov 2008

Where is Google Politically with AdSense?

Posted by Admin under Advertising, Contextual Advertising, Google, Latest Info, Search Engine News, adsense, politics

Google has taken a few different stances on politics, which is a little confusing to me. They have come out and clearly stated some political positions such as Google saying, “No on 8 campaign.” But at the same time, other blogs within Google clearly state that Google has no political position within their advertising system.

While Google or its executives and employees may express opinions about specific political issues and candidates, Google’s advertising system does not favor one political position over another.

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